Marketing today has become more competitive than ever before. Business owners now prefer to spend a lot of money on marketing strategies to set them apart from their competitors. This is a good move, as it has been noted over the years that the way a product is packaged for marketing determines it’s acceptability by the consumers of such a product.
The world has evolved from the time when confectioneries, pastries and cookies are displayed for sale in cabinets made of woods or even in trays.
Right now, bakeries and confectionery stores make use of display counters to serve items at the proper serving temperature and at the same time displaying these items to customers. Sweet display counters are used in displaying different items such as sweets, cakes, snacks and other confectioneries.
10 Things to Consider When Selecting the Best Sweet Display Counter Manufacturers
1. Attractive and appealing designs:
Display counters should be designed in such a way that they will be very attractive to customers. Customers should first become interested in the container first before even having knowledge about whatever it contains.
2. Must be constructed using high quality materials:
In order to guarantee durability, only display counters manufactured using high quality materials should be considered for your business. Nobody likes buying something that will need to be replaced in few years, especially when you notice your competitors have been using theirs longer than you have been using yours!
3. Must be able to guarantee temperature uniformity and avoid moisture loss:
The sweet display counter should be able to regulate and maintain the same temperature across all sections. A cooling edge must be provided within the products to give room for complete cooling to every corner of the display counter and help maintain the freshness of displayed items. It must also be able to reduce moisture loss to the barest minimum
4. Constructed with stainless steel and thick glass:
Stainless steel counters have a lot of benefits. They are beautiful in appearance, with a smooth surface. They are also easy to clean and very durable. The thickness of the glass is very important too.
Have it at the back of your mind that a lot of people will be touching and leaning on your display counters every day. You have to make sure glasses are thick and can withstand pressure from outside and temperature from within.
5. Should have different sections:
A good sweet display counter must be big enough to have different sections in it. This is very important so that it will be able to accommodate different sizes and varieties of cakes and sweets.
6. Must be suitable for use in different locations:
Standard display counters can be used in many high profile locations. Such locations are Five-star hotels, bakeries, sweet shops, shopping malls, restaurants and confectioneries stores. Go for a manufacturer who can produce such a display counter for you.
7. Must have sliding door options:
This will give your products clear visibility from customers. Also, it will make products accessible and convenient to clean.
8. Must have options for different lights:
Lights attract people to your business, especially at nights. This being mentioned, a good sweet display counter must have a lot of lighting options, including halogen and LED lights.
9. Must be rust-proof:
Your display counter is bound to get exposed to moisture and air. This is the reason why it is strongly advisable to get one from a manufacturer that produces rust-proof counters.
10. Must be completely sealed:
The sweet display counter top has to be sealed and airtight to prevent dusts, flies and other insects from entering and contaminating the items inside. This can be dangerous to the health of consumers, thereby negatively affecting your business.